CLIENT
Diabetesförbundet
2013

WHAT WE DID
Logo re-design / Visual identity /
Illustration / Brochures

Diabetesförbundet (The Swedish diabetes association) is a donation- and member funded organisation dedicated to stoping diabetes, raise awareness and make life easier for all those affected by it. Although a great majority of their members are senior citizens, diabetes is also a growing concern for the younger generation. But to reach them there was now time for a visual update.

diabetes_topdiabetes_top

The attention of a younger crowd.
 

Besides updating the two logotypes for a more coherent look, we incorporated bolder, brighter colours, playful graphics, better typography and a much bigger focus on images. Laying the foundation for a whole bunch of new brochures and information material, which now is an easier and more approachable read for people of all ages. 

diabetes_iconsdiabetes_icons
diabetes_logos2diabetes_logos2
diabetes-manualdiabetes-manual
Diabetes_material2Diabetes_material2
Diabetes pattern2Diabetes pattern2
diabetes_broshyr1diabetes_broshyr1
diabetes_brochures2diabetes_brochures2
Diabetes_tote2Diabetes_tote2
diabetes_imagediabetes_image