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Design is all about solving problems, identifying business challenges and user’s needs. But before we can begin to solve anything we need to really understand the problem. Understand what is and isn't working about a brand, product, service or experience. So to make sure our efforts, and your investment, are spent where it really matters, every project starts with a discovery and strategy session. Design based only on aesthetics can be very subjective and open to the whims of personal preference, but when you focus on solving real problems with design, you always get a better results.
We start by looking at the desired business outcome, what a successful end-result would look like. Then through a short and intensive workshop session we'll get clarity on who you are, who needs to know, how they'll find you, and why they should care.
Everything gathered from our workshop will now be used to form a creative brief. This is where we, for example, define the brand's positioning, look and feel, tone of voice, as well as a list of priorities to focus on. This will be our compass moving forward.
Now with a clear sense of what to do and why, we start the design process. Developing brand identities, user experiences, creative packaging solutions etc. Whatever best to amend the business problem we discovered. A large network of friends and trusted specialists make sure we always have the production skills to deliver.
Over twenty years in the business working with a wide range of local and international clients like: Arctic Papper, Axfood, Brooklyn Brewery, Burger King, Bonnier, Craft, Heinz, Scandinavian Airlines, Paramount Pictures, Saab Automobile, Skullcandy, Swedish Postal Service, Tele2 and Volvo Trucks to name a few. Personal details on LinkedIn.