AVA_SMS_01
AVA_SMS_03-2

Client:
Say Group

Project:
sms.se

Year:
2020

Services:
Art Direction
Product UX/UI

When you happen to own a domain like "sms.se" it just seems like a waste not doing something with it. So together with their in-house developers we built this little application, or web based SMS service. An easy way to quickly inform everyone about a new offer, if there's a problem with your service, or maybe just reach the whole soccer team at once with updated schedules.

We first discussed with potential users to define the most fundamental functionalities and learnt that besides an easy way of handling different contact list, they mostly preferred to keep it simple. There's a lot of similar services out there but with too much confusing features, making them time-consuming to use. So we focused on designing the whole user journey from logging in, sending your text and getting your receipt as quick as possible. Then, to emphasise the ease of use, we gave it a friendly and fun logo and some 3D illustrations to set the right mood.

More Work

MyBonus→ From web to mobile app

Limbino→ Wheel of fortune

Wranges→ Finally an online store

Syntax→ Looking good for launch

Sharper Barbershop→ Website as a business tool

Termoventiler→ Bringing order to the brand

SnowSlush→ The theme park favorit

Soda by Garetta→ A bubbly identity

MAN DVD→ Experimental expression of form

Textival→ A literary association

Ice on the Rocks→ Frappinos in a blink of an eye

Norma Franck Homes→ A place in the sun

Future My Love→ Branding a poetic road trip

FML DVD→ Limited special edition

© A Visual Affair 2021

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